Mon premier blog

Zag: The Number One Strategy of High-Performance Brands by Marty Neumeier

Zag: The Number One Strategy of High-Performance Brands Marty Neumeier ebook
Page: 192
Format: pdf
ISBN: 0321426770, 9780321487636
Publisher:

In his first book, THE BRAND GAP, Neumeier showed companies how to bridge the distance between business strategy and design. In a world of extreme clutter you need more than differentiation. Secrets of Closing the Sale The One Thing You Need to Know: … About Great Managing, Great Leading, and Sustained Individual Success. You need RADICAL differentiation. Smart Lemming Review The SmartLemming.com recommends Zag: The Number One Strategy of High-Performance Brands for workers at any career stage. Your Price: $12.42- Zag: The Number One Strategy of High-Performance Brands. اینجاست که شاید لازم باشد برای رویارویی با شرایط جدید، برند را بازتعریف کنیم؛ برای ساخت برندی متمایز. €�When everybody zigs, zag,” says Marty Neumeier in this fresh view of brand strategy. Your Price: $14.53- Zag: The Number One Strategy of High-Performance Brands. How to Be Different: “Zag!”You probably know Marty from his book “The Brand Gap”. Zag: The Number One Strategy of High-Performance Brands Marty Neumeier Peachpit Press (2006). Zag: The Number One Strategy of High-Performance Brands. How to “zag” when everyone else “zigs”. The new rule: When everyone zigs, zag.